econet billboard anti-climax
So these huge billboards that econet has been erecting all over Harare have finally come up and with such a huge investment you would have thought that would have something that would blow you out of the water
And then what do you get? The kind of thing that 2 year old dyslexic, down-syndrome mushroom would come up with. Text? Is that the best that you could come up with?
You have the money but the best u can do a heavily pixellated picture of what looks like a phone my grandmother would have bought eight years ago and some text that says now you can… I am not even going to bother with the rest of the text.
I say whoever is the brains behind this campaign should be shot. that is the advertising agency and the marketing guy from econet who approved it.