Zambia’s win over Ghana sent the whole nation of Zambia into wild celebration. Soccer fans celebrated the win in all manner of ways.
In the spirit of the festivities prostitutes in Lusaka’s Kanyama, John Laing, Chawama and Kalingalinga compounds offered their services free of charge as part of their celebration after Zambia beat Ghana 1-0.
That was pretty generous of the ladies but we also think that’s the ladies of the night employed a serious and shrewd marketing strategy that has the potential to boast future business.
Picture it this way; when the makers of Royco Soup want to launch a new flavour of soup, they will have young girls standing in OK or TM asking customers to try the new flavour out for free.
Chamunorwa or Ntombizodwa walk into the store and because the soup is being offered for free they will probably taste samples of the soup.
If Chamu or Zodwa liked the flavour when they first tried it and later see it being sold what do you think will happen?
As for the wild celebrations, we wonder and frankly are a bit concerned about what will happen in Zambia when Chipolopolo wins the African Cup of Nations.